My Way News - Microsoft to Charge $249.99 for Zune: "SEATTLE (AP) - Microsoft Corp. (MSFT) has vowed to put considerable money and effort behind its bid to dethrone Apple Computer Inc. (AAPL)'s market-leading iPod, but it won't be using price as a weapon.
Microsoft announced Thursday that it will charge $249.99 for its new Zune music player, about the same as Apple Computer Inc. charges for an iPod with the same storage capacity.
Microsoft's portable music player and its companion online music service will debut on Nov. 14 in the United States, just ahead of the holiday gift-buying rush.
The music service will let people buy songs individually for about 99 cents, the same amount Apple charges for songs from its popular iTunes Music Store.
For Zune, Microsoft will use the same payment system as its Xbox Live online video game service, which lets people without credit cards buy prepaid cards at some retail stores."
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